Interpretive Planning

Interpretation is the process of establishing a structure between place, story and visitors. 
This is sometimes referred to as “meaning making”. In other words, creating a sense of meaning and connection with a place and its significance.

LookEar’s planning process takes into account the values of a place, the stories that are relevant to that place, the connections that people have with the place, and the profile and behaviour of the visitors.

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The outcome is an imaginative and well-considered series of concepts and recommendations that are authentic, engaging and meaningful.